How to view the biggest price changes among all of your brands.
January 25, 2024
Your Shop Local Store has an updated feature: We can now more easily view price changes for your Synced products. The Syncing Product Price Changes page shows price changes made by your Syncing brands in the last 30 days.
By default, the Price Changes page is sorted by price change percentage. This helps your store easily identify the biggest price changes among all of your brands.
Your store can also now sort the Price Changes page by date changed. This helps your store identify the...
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How to view key performance statistics to determine how Shop Local is helping your business.
September 11, 2023
Your Shop Local Store has a new feature: We've added a new Performance Statistics page to your account. This page makes it easier to access your account's stats.
Previously, this page was titled "How Shop Local is Helping My Business?" Now, the page is titled "My Account's Performance Statistics."
For Retailers, the stats displayed on the Performance Statistics page include:
We are pleased to announce that Kalalou is ready to Sync products with authorized retailers. Syncing products is free for your business. There is no charge. (The brand pays for this service.)
Kalalou joins our stable of 110 premium brands that Sync products with 1,200+ fine indie stores.
View Kalalou's Synced products
View the 1,500+ products you can Sync from Kalalou here: kalalou.myshoplocal.com
View an example of a retailer's Store that is ...
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How we can acquire new prospects by leveraging our existing network of customers.
June 2, 2023
In Andrew Chen’s book The Cold Start Problem, he breaks the network effect into three parts: engagement, acquisition, and economize. At Shop Local, we rely on the network effect and its three parts. I feel that we’re succeeding in terms of engagement but need improvement in acquisition.
Engagement
We use the 64,000 products in our Syncing service to engage 1,200 our retail clients. We email them new intros, price updates, archived items for these synced products. Once they ...
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Before May 31, 2023, send an email to your retailers inviting them to join you on Shop Local's e-commerce platform. We’ve written for you a sample email template you can send to them. Please find that template below. You can copy this template and send it using your email program (Outlook, MailChimp, etc.).
When you send your email, please BCC [email protected] or forward it after you send it.
About Nicolette Mayer Collection
Produced by dedicated artisans in America, the Nicolette Mayer Collection offers over 1500 Art de la Table items. Nicolette Mayer is a lifestyle brand whose product categories include:
We are pleased to announce the Nicolette Mayer Collection is ready to sync products via Bridge's Product Syncing service.
Produced by dedicated artisans in America, the Nicolette Mayer Collection offers over 1500 Art de la Table items. Nicolette Mayer is a lifestyle brand whose product categories include:
Placemats,
Coasters,
Acrylic trays,
Dinner and Cocktail Napkins,
Murals,
Candles,
Candy Dishes,
Pillows.
Placemats are available in both round and rectangular ...
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I don’t own a car, yet I have a strange desire to read Dan Neil's car column each weekend in The Wall St. Journal. Why would someone who doesn’t own a car, won’t be buying one soon, and hasn’t owned one in 25 years read a car column? It's a mix of enjoying the design and technology of automobiles, wanting to know what Dwayne Johnson may be buying next, loving Dan’s witty writing style, and, confession, simply being 13-years old at heart. Cars are ...
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Bridge welcomes D’Argenta to our Product Syncing service.
D’Argenta features an assortment of home décor from luxury to everyday products that are hand-made by artisans in Mexico. Each unique piece will dazzle your guests and make your home an art museum. Crafted of precious metals, silver, gold, and copper, each piece compliments every room, every season, and every day.
D’Argenta now shares 462 products in 5 collections via Bridge. Please view their synced ...
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An article in today’s Times cites the high cost of acquiring customers, which ranges from $100 to $800. Excerpt:
“Estimates of an often-cited retail metric known as customer acquisition costs range from $100 to more than $800 per customer, said Daniel McCarthy, a professor at Emory University’s Goizueta School of Business, who has done extensive research in the field.”
Physical retail is one of the most expensive ways to acquire customers. An online ...
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